
Choosing a Baby Carrier or Baby Wrap That’s Right for You by Infantino
A baby is on the way or has just arrived, and the weight of many decisions is on your shoulders. We’ve been there and that’s why we want to offer as much information as possible to help make choosing a baby carrier a happy and successful experience.
At Infantino, we believe in the benefits of babywearing and that what works for some may not work for others. That’s why we created a line of functionally-diverse carriers that suit many carrying needs, ranging from a quick convenience need to helping parents follow the practice of attachment parenting.
We think baby carrier reviews can be very helpful and want to help steer you towards the right carrier. There’s also something to be said about getting information from the folks that make them and we want to do our best to provide you with helpful information that helps you find the perfect fit. So we’ve developed an informational babywearing carrier guide that includes an overview of carrying style and baby carrier types.
In our guide we cover all styles of carriers including wrap carriers, ergonomic carriers, Mei Tai baby carriers, backpack carriers and soft-structured carriers with front-facing carrier positions. Once you’ve identified what baby carrier seems right for you, we invite you to look through our selection of top quality baby carriers and see what we have to offer. All of the Infantino carrier pages include educational carrier videos that show you how to use the carrier, which, we think, helps a lot in the decision process. You’ll also see very unique features that can’t be found in any other carrier like the supportive capped sleeves of the Bliss Carrier and the lumbar feature of our Sync Wrap carrier.
We love babywearing and we want you to love it, too. So be it the Sash Mei Tai, our Bliss carrier or Infantino’s carrier accessories, we hope you’ll enjoy keeping baby close as much as we do.
Happy babywearing!
Love, Infantino

Another Successful Year Under Our Belts!
And so ends another fantastic and inspiring Everybody Plays campaign. Throughout the last couple of days we’ve seen countless smiles and heard hundreds of giggles as we’ve celebrated and photographed the unique qualities of our little participants.
This year’s event once again featured the extraordinary Kelle Hampton, and there really are no words for how appreciative and honored we are to have her on-set as a guest photographer. Keep doing what your doing Kelle – you are truly a wonderful woman!
From set-up to the shoot itself to the final click of Kelle’s camera, Everybody Plays was a sight to behold. Children everywhere, excited parents, new products strewn across the set… a wonderful and crazy madhouse! And we wouldn’t trade it for the world. Through initiatives like Everybody Plays, Infantino stays strong and committed to featuring children of all shapes, sizes, smiles and styles on our packaging and advertising. Just Because.
Keep an eye out for photos from this latest event to hit the shelves or be featured on our website early next year. And check out Infantino’s Facebook page to stay in the know on all of our upcoming events, campaigns and giveaways.

Last year, we introduced our Everybody Plays campaign – celebrating the unique faces, smiles and styles of babies everywhere. We then collaborated with super-awesome photographer and blogger Kelle Hampton to capture some fresh faces for our packaging and website using real Infantino parents and kiddos.
It was such a positive experience and all around success that we’re giving it another go this year. This year’s event will be held from October 16th – 17th – make sure to follow our Facebook page on those days to get real time updates and images from the shoot. In the meantime, you can see some of Kelle’s work from last year’s campaign and read her blog right here.
Make it. Take it. Yum!
Now you can create fresh, personalized baby foods in a snap and take them anywhere. Our new Fresh Squeezed line has everything you need to mix, mash and craft your own delicious creations, then put them right into go-anywhere, eat-anywhere, easy-to-store squeeze pouches. It’s all about natural, delicious and fresh baby food – in a few easy steps.
The Fresh Squeezed collection won’t be available in-store at Babies”R”Us” until September, but we want to hear what parents out there think about it NOW! That’s why we’ve launched our Fresh Squeezed Test and Tell review program. Winners were chosen in early July and have been asked to hold their very own Fresh Squeezed “feeding parties,” then give us feedback, reviews, insights and ideas on the Fresh Squeezed feeding line. They’ll be sharing their experiences on our Facebook page in the coming weeks, so make sure to check it out and get in on the conversation! Even if you’re not part of the current Test and Tell campaign, we still want to get your input and thoughts on Fresh Squeezed. And make sure to “Like” us to stay informed about future Test and Tell campaigns…we’re always looking for parents like you to help us develop the very best products for you and baby!

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We’re excited to be part of the upcoming 2012 American International Toy Fair in New York, where we’ll be showcasing some of our new product lines along with photos from our Everybody Plays campaign. Here at Infantino, we know that no two babies grow, talk or play exactly alike and we believe that that’s what makes them awesome. Our Everybody Plays campaign, with the help of photographer and blogger extraordinaire Kelle Hampton, celebrates exactly that and encourages celebrating each babies’ uniqueness through play, laughter and love.
The American International Toy Fair is one of the largest toy trade shows in the world and one where products from around the globe are premiered. Needless to say, Infantino is thrilled to be part of it and believe it’s the perfect forum to spread our passion for happy parenting with new, innovative and fun toys and accessories developed to make you, and your little ones, smile.
You can be part of the fun too! We’ll be posting pictures of the fair, first looks, cool ideas and fun events from all of our favorite spots in the city. Just hashtag #toyfair2012, #everybodyplays or keep an eye on our Facebook page for daily updates. Get ready New York…here we come!
ThankFully
by: Infantino • November 23, 2011 • Posted in Uncategorized

We’re thankful for…
You. You add substance and purpose to our efforts on a daily basis. We’re here to foster great experiences for parents and babies. Your contribution, be it via Facebook, Twitter, phone or e-mail, makes a difference and influences our brand. We like to hear when we’re doing right by you and also appreciate the opportunity to make things right if we’ve had an off moment. Thanks a bunch for supporting and hanging out with our brand – it really means a lot.
The Givers. We’re thankful for some really cool folks that have made some big and meaningful events happen this year. First we continue to be inspired by the Saving tiny Heart Society who give their time so selflessly to further research and treatments for adolescent congenital heart defects.
We also want to thank all the Mom Central test-drive mamas who’ve taken our products into their homes and joined us at our pre-BlogHer playdate. We truly appreciate the time you take to test our products and share your family experiences. Your work means a lot to us.
We can’t thank Kelle Hampton and all the Casting Call families enough for helping us with our Everybody Plays campaign. It was such an inspirational and important event that we’re eager to continue building on for years to come.
Family Infantino. Though our products may be sold coast-to-coast and internationally, we’re actually a small-but-mighty group of folks. And on the whole, minus the missing Diet Coke you know you left in the fridge, we feel lucky to be able to work with each other daily.
To everyone we wish the happiest of Thanksgivings.
Thankfully Yours,
Infantino

I’ve gotten pretty close to Infantino’s new Sync Carrier in the last few months. I was able to snag one in early August from our Product Development peeps and it has been my right-hand-wrap ever since.
I would classify myself a frequent babywearer and I’m pretty demanding on the collection of carriers I own. I do a lot of errands on foot, am not a fan of carrying awkward car seats and don’t like the idea of loading strollers in and out of my car. I also do a bit of traveling with my two young kids.
I think it’s important to tell a little bit about myself because babywearing is an incredibly personal experience. I’ll be the first to admit that it’s not a one-carrier-fits-all world. That being said, the Sync is a perfect option for me, and here’s what made it such a simpatico choice…
For me the Sync was a great infant hold carrier. The panels are woven with just a touch of give and the resulting fabric kept my son really close and tight to me. Once he was in I didn’t have to tighten or adjust. The straps are stretchy, soft, and non-intrusive, and are incredibly simple to tie.
On a more emotional note, the closeness the Sync provides actually makes me feel pregnant again. I find myself rubbing the bump my son creates and experiencing the sense of calm and serenity I had in the months before he was born. Total connection.
My Quick List of Loves
I can roll it up and pop it in my diaper bag.
The comfortable lumbar support belt.
I can easily do a hip carry (though I prefer a front carry).
I can comfortably sit in it.
It is gosh darn pretty and trendy to boot!
When I Might Not Use It
If I need to remove it quickly – airport security, busy parking lots, etc. In those cases I tend to go with our Support carrier.
If I am going to be in an especially dirty place where the straps might touch the ground.
If my husband plans to take a turn carrying the lil’ man.
Click here to see it in action!
Available for pre-order at Amazon.com.

None of our babies look, grow, talk or laugh alike, and we think that’s beautiful! In fact, we want to celebrate it, and show the unique faces, smiles and styles of babies everywhere. And we’re doing just that with our new Everybody Plays campaign.
To kick it off, Infantino and Step 2 are collaborating with talented photographer/blogger Kelle Hampton who will be capturing some fresh faces for our 2012 packaging and website.
We’re looking forward to working with Kelle and we’ll share updates soon. In the meantime, you can see some of Kelle’s work and read her (awesome!) blog right here.

Our passion is happy moms, babies and families. We want to do everything we can, in big ways and small, to help moms have a beautiful parenting experience. And why wouldn’t we? It’s in our DNA and an important piece of what makes Infantino. This often means going beyond our products…from listening to moms and learning about issues, to volunteering, donating and working with charities and non-profits. To us, giving means simply caring, and it’s something we do every day, in many ways, just because.
And that’s exactly what our Just BeCause program is about. It’s our way of giving wherever we can, whenever we can. So keep an eye out for some of our efforts, ventures and projects.
This Saturday, September 24th, over 100 countries will celebrate the second annual Eunice Kennedy Shriver (EKS) Day. Founder of the Special Olympics in 1968, Shriver worked determinedly to combat the notion that individuals with disabilities weren’t able to compete and contribute along with the rest of the community. This year, the theme of EKS day is Play Unified. People around the world, regardless of ability, will participate in athletics together to show that playing unified means we can live unified.
Here at Infantino and Step 2 we want to inspire children and parents. Our heart is devoted to supporting families and doing whatever we can to make childhood a time of special growth.
Like Play Unified, our Everybody Plays campaign wants to show the world that children of all shapes and sizes are welcome and loved for their uniqueness.
We’re currently in the process of launching this campaign and look forward to sharing it with you at the beginning of October. No child should feel excluded, and we feel proud to share in the same type of outreach that Shriver poured her heart into.
Shriver’s daughter Maria wrote a touching article about her mother and EKS Day which can be viewed here.
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