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More Tummy Time, Less Crummy Time
by: Infantino • September 19, 2011 • Posted in Babies R Us, Infantino, NEW PRODUCTS, Uncategorized

 

 

 

 

So here’s the thing with tummy time. We hear the pediatricians tell us how important tummy time is and we try to make time for it, but for some of us just getting through one minute of tummy time can be difficult (for both us and baby).

Baby is uncomfortable, then cries, then we instinctually scoop them up and call it quits. Then we feel guilty because we know tummy time is important.

Having been through this cycle ourselves as parents, we set out to make a better tummy time experience. To do it, we worked with pediatricians and occupational therapists to get to the source of what really makes tummy time so crummy.

Here’s what we learned. Babies feel very vulnerable on their tummies. And lifting up their heads and torso to look around, listen, touch and get comfy with their surroundings is hard work for their weak upper body muscles. This makes for a bummer of a time.

So we set out to create something that would help make it a little easier and turn tummy time from frustrating to fun. Our solution is the Right Angle Tummy Triangle.

The Right Angle Tummy Triangle has a unique angled design that helps baby engage their lower, stronger trunk muscles and build their not-so-big upper body muscles. The angle also gives them a better viewing vantage point and makes it easier for parents to get on the floor and encourage eye contact. And as baby gets stronger and stronger you can adjust the activity arch, with its playful mirror, to keep them engaged and challenged as they grow.

To learn more, watch this video or check out the Right Angle Tummy Triangle on our website. And if you simply must have it  – you can buy it online at Amazon.com, BabiesRus.com or at any Babies “R” Us store.

 

Get Savvy
by: Infantino • February 2, 2011 • Posted in Babies R Us, NEW PRODUCTS, Products

Our brand new Savvy Bag just hit shelves! This sassy and stylish baby changing clutch is perfect for on-the-go moms, with plenty of smart storage for your essentials and a fold-out changing pad for quick and comfy changes. It’s definitely a must-have and you’ll wonder how you ever got along without it.

You can learn more about the Savvy Bag on our web site or buy it right here.

Smart Carriers, Smartly Priced!
by: Infantino • November 9, 2010 • Posted in Babies R Us, Carriers, Product Promotions & Coupons

With a variety of styles, fits and features, we’ve got a baby carrier just for you, at a price that’ll make you as happy as a hug.

Like our Balance™ carrier, which gets thumbs up from the moms who want features and comfort without all the fuss or big price tags. It’s ergonomically-designed to distribute weight evenly for plenty of comfort, provides a natural sitting position for baby, gives you front carry or backpack options and has adjustable straps that grow with baby – so you get a lot more use out of it.

You can find out more about our carriers on our web site or purchase them at Babies R Us where we’ve also got some great info that can help you find your perfect match.  What’s more? Right now you can receive $5 off our Flip carrier! Be sure to check back often for more in-store promotions and discounts.

Little Wonders
by: Infantino • September 8, 2010 • Posted in Babies R Us, Babywearing, Carriers, NEW PRODUCTS

Our Wonder Cover carrier bib is one of the coolest things about cruising with an Infantino carrier. Their switchable design gives you a smart and stylish way to add some extra comfort and protection to your carrier – and your clothes.

A Wonder Cover comes standard with our Flip, Swift and Breathe carriers. Plus we created a 5-pack you can purchase separately, so you can carry some extra backup for those little burps and messes. You just pop them off, toss the dirty one in the wash and break out a fresh one for clean cruising.

With the 5-pack, each Wonder Cover has a different pattern and color, so you can also customize the look and style of your carrier – prints, solids, whatever you’re in the mood for. And the simple Velcro fastener is easy to use and super baby-friendly.

You can see our carrier line right here and, if you already have an Infantino carrier, our Wonder Cover 5-pack will be available for purchase at the end of the month at Babies “R” Us and BabiesRUs.com.